Intenção do consumo da carne de coelho e produtos da cunicultura nos municípios de Curionópolis e Parauapebas no estado do Pará

Abstract

Research is an important mechanism to know the market and consumption habits of the population. The objective of this study was to evaluate the intention to purchase rabbit meat and rabbit products in the population of Curionópolis and Parauapebas in the southeastern region of Pará. An online questionnaire was applied on the google forms platform seeking to know the consumers of animal products, with questions related to consumption and rabbit farming products. With the data collected, it was possible to observe that 73% of the interviewees were female, and 27% were male. Consumers rated rabbit with 53% for the purpose of meat and pet production and 50% on the purchase of meat for their daily consumption wouldn't, with 26% consumers buying for their daily meals. Regarding the purchase of products aimed at rabbit farming, the intention to buy rabbit paws as a lucky charm 70% of the interviewees would not buy, and a technical tie of 15% between yes and no on the purchase. The tasters showed no superiority in the intention to purchase rabbit meat. Thus, it is concluded that rabbit meat does not have high acceptability, indicating that this product has high acceptability Level of difficulty for commercialization.